Breakout 12 – How to Capture the DIY Market and Still Stay Profitable
PRESENTERS: KERRY BUTKOVICH & BECKY HUSSEY
This 90-minute session will discuss ways to work efficiently with the “hybrid client.” Whether it is due to budget constraints or a desire to be more involved in their project, the hybrid client wants to do much of the work themselves but also wants to hire you as their trainer. Attendees will learn how PhotosFinished approaches these types of projects, breaking big, overwhelming projects into smaller manageable parts, and how we efficiently balance their participation with our involvement. PhotosFinished provides in-person client training through Zoom sessions and other predesigned tutorials. We will share the pitfalls to watch out for so that you can still be profitable without sacrificing quality, as well as how the hybrid client fits in with your other full-service client workflows.